Case study · Melbourne

SAP international livestream

Purple Agency, Netherlands

Purple Agency asked us to take care of the Melbourne end of an international livestream for SAP, from the local crew and equipment through to the live production itself.

Presenter, camera crew, lighting and livestream equipment on the Melbourne set
The Melbourne set inside a historic pub, with the presenter, cameras, lighting and live-production equipment ready for the international programme.
Commissioned byPurple Agency, Netherlands
End clientSAP
LocationMelbourne, Australia
ProductionInternational livestream

The assignment

The Melbourne part of a global live production

Purple was producing the event from the Netherlands and needed an Australian team they could trust to handle everything happening in Melbourne.

It was not simply a matter of sending a couple of camera operators. Our part of the event had to fit neatly into a much larger international programme, follow the agreed schedule and be ready to go live at exactly the right time.

The local crew included a director, two camera operators, a livestream operator, gaffer, production assistant and autocue operator. We also handled the local producing, so Purple had one person to call rather than trying to coordinate the Melbourne production from another time zone.

Livestream control monitor showing the presenter across multiple camera feeds

Live production

A full local crew working to the international run sheet

We turned Purple’s brief into a practical Melbourne production plan, organised the crew and technical setup, and kept their team informed as everything came together.

The location was a meeting room inside a historic pub. The client liked the texture of the old stone walls and the character they gave the background, so we built the camera and lighting setup around the room rather than trying to make it look like a conventional studio.

On the day, the cameras, lighting, autocue and livestream operation all worked as one production. Purple could stay focused on the wider event while we looked after what was happening here.

  • Director and two camera operators
  • Livestream operator
  • Gaffer
  • Production assistant
  • Autocue operator
  • Local producing and coordination with Purple’s international team
Camera operator adjusting the camera while the presenter speaks on set
The camera team working through the live programme in Melbourne.
Presenter and production crew working around the camera and lighting setup
Local crew, equipment and production coordination brought together as one service.

The result

The Melbourne production was taken care of

The Australian component went live as part of the wider SAP programme, with our local team handling the people, equipment and technical workflow on the ground. Purple could hand us the Melbourne brief and know that this part of the production was covered.

Filming in Australia?

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If you are producing from overseas, tell us what needs to happen in Australia. We can put the local crew, equipment and production support in place and keep you updated along the way.

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